Q&A with Halvorson

(this was supposed to be something else, but that presenter had a family emergency)

some really nuanced thoughts on PDFs and context.

dealing with distributed authorship – if it’s a box that they check off instead of something that they really care about. these are still professionals! have to have compassion, relationship-building, trust. “my job is to make you look good” then identifying the areas that CAN’T suck and paying extra attention. if you can, work with HR & admin to get it [web authoring etc] into their job descriptions.

#1 way to build trust is page load time.

“they’re really not there for the slideshow”slack channels by project.